Private beta from 1 December · 10 Founding Member spotsPrivate beta from 1 December · 10 spots
For growing marketing agencies and freelancers

Turn client discovery into a clear scope, price and plan.

Sortaba knows your services, rates and terms. You get an accurate proposal with no underpricing, plus a phased implementation plan. You approve everything.

Founding Members: 10 beta spots from 1 December, Sortaba free for 12 months, then launch pricing locked for as long as you stay subscribed.Early access list: product updates, access to the tool from January 2027 and −50% for 12 months for the first 30 subscribers.
Animated demo
DISCOVERY FORM · XPLICATIONSent to client
What is your main business objective for the next 6 months?
A 30% increase in online sales
What budget have you set aside to reach this objective?
€3,500 per month
What challenges are you facing today?
We have no email automations. On top of that, our tracking is in poor shape.
Sortaba starts from discovery questions researched in marketing. You can always add your own custom questions.+ Add question
Send the form to your client and get it back completed, or choose to fill it in together on the call.

The proposal is rarely the real problem.

It starts earlier. Discovery notes are incomplete, the scope depends on who was on the call, pricing lives in spreadsheets, and the implementation team gets chaos and lots of unanswered questions.

TODAY
Time lost on every client.
Less clarity and efficiency.

Rebuilt from scratch for every client.

Discovery notes
Scope?
Price v3 final
What did we promise?
Client emails
WITH SORTABA
Time invested just once.
More clarity and efficiency.

You set your rules once, Sortaba applies them to every client.

Sortaba
Discovery client · Xplication
Client
Objectives
Scope
Budget
Review
Key information
Project objective
Budget range
Timeline
Suggested scope
Price from your rates
Handoff brief
Discovery
TodayThe questions depend on who runs the call. Key details surface after the proposal is sent.
With SortabaThe same guided discovery every time, with missing information flagged before you set the price.
Scope
TodayChatGPT can summarize the call, but it doesn’t know your services, your terms or what you never sell.
With SortabaBuilt from your own service catalog, matched to the client’s objective and budget.
Pricing
TodayRecalculated in a spreadsheet. Two people can price the same project differently.
With SortabaEvery proposal follows your services, rates and terms and is tailored to what each client needs.
Handoff
TodayThe implementation team re-reads emails and notes to understand what was sold.
With SortabaThe approved scope, client objectives and implementation stages reach your team in a single brief.

How Sortaba works

STEP 01

Set your agency rules once

Services, packages, rates, terms and implementation order.

SAVE TIME
Send your first proposal fast. Fill in the essentials and choose to finish the setup later.
✓Essentials first✓Add details for each service later✓Fill it in once, everything is standardized
Setup · Services
Services you offer4 selected
Email marketing
Retention
Meta Ads
Paid media
SEO
Organic
Tracking & analytics setup
Web
Social media
Social
Google Ads
Paid media
Discovery · Form
Send to clientFill in on the call
sortaba.com/f/your-agencyCopy
What is your main business objective for the next 6 months? *
More new clients every month
Grow revenue by 30%
Launch and validate a service
STEP 02

Collect the client’s context

Send a discovery form, or fill it in together on the call.

ONE DISCOVERY · TWO WAYS
A form sent to the client or filled in on the call. It all lands in one place.
✓Personalized link for the client✓Simple and clear✓Nothing to re-type
STEP 03

Review what Sortaba understood

A discovery summary with missing information flagged, then an editable scope built from your rules.

YOU CONFIRM FIRST
You never price from a wrong brief.
✓Missing info flagged✓Edit the summary✓Then the scope is built
Discovery · Summary · Xplication
SUMMARY
+30% online sales in 6 months, on a €3,500 / month budget.
What’s missing
Working tracking
Current conversion rate
RECOMMENDED SCOPE
Tracking setup€700 one-time fee
Email marketing€1,400 / month
Meta Ads€1,300 / month
SEOPostponed
Proposal · Xplication
Xplication planReady to review
€2,700 / month + €700 one-time fee
01
Setup
Wk 1–2 · tracking and accounts
02
Launch
Wk 3–6 · email and Meta Ads
03
Optimize
Mo 2–3 · repeat orders and new customers
CLIENT RESPONSIBILITIES
Online store access · ad account access · brand assets
STEP 04

Send the proposal, hand over a plan

Pricing, implementation stages, assumptions and client responsibilities, ready to start the project.

WORKS WITH YOUR AI · MCP / API
Ask your AI about any client, proposal or discovery answer.
✓Read-only✓Revoke anytime✓MCP-compatible
Step 1 of 4
STEP 01

Set your agency rules once

Services, packages, rates, terms and implementation order.

Setup · Services
Services you offer4 selected
Email marketing
Retention
Meta Ads
Paid media
SEO
Organic
Tracking & analytics setup
Web
Social media
Social
Google Ads
Paid media
SAVE TIME
Send your first proposal fast. Fill in the essentials and choose to finish the setup later.
✓Essentials first✓Add details for each service later✓Fill it in once, everything is standardized
STEP 02

Collect the client’s context

Send a discovery form, or fill it in together on the call.

Discovery · Form
Send to clientFill in on the call
sortaba.com/f/your-agencyCopy
What is your main business objective for the next 6 months? *
More new clients every month
Grow revenue by 30%
Launch and validate a service
ONE DISCOVERY · TWO WAYS
A form sent to the client or filled in on the call. It all lands in one place.
✓Personalized link for the client✓Simple and clear✓Nothing to re-type
STEP 03

Review what Sortaba understood

A discovery summary with missing information flagged, then an editable scope built from your rules.

Discovery · Summary · Xplication
SUMMARY
+30% online sales in 6 months, on a €3,500 / month budget.
What’s missing
Working tracking
Current conversion rate
RECOMMENDED SCOPE
Tracking setup€700 one-time fee
Email marketing€1,400 / month
Meta Ads€1,300 / month
SEOPostponed
YOU CONFIRM FIRST
You never price from a wrong brief.
✓Missing info flagged✓Edit the summary✓Then the scope is built
STEP 04

Send the proposal, hand over a plan

Pricing, implementation stages, assumptions and client responsibilities, ready to start the project.

Proposal · Xplication
Xplication planReady to review
€2,700 / month + €700 one-time fee
01
Setup
Wk 1–2 · tracking and accounts
02
Launch
Wk 3–6 · email and Meta Ads
03
Optimize
Mo 2–3 · repeat orders and new customers
CLIENT RESPONSIBILITIES
Online store access · ad account access · brand assets
WORKS WITH YOUR AI · MCP / API
Ask your AI about any client, proposal or discovery answer.
✓Read-only✓Revoke anytime✓MCP-compatible

What you get

Discovery summary
Recommended scope
Price within the client’s budget
Phased implementation plan
Client-ready proposal
Handoff brief
✦ Works with your AI

Sortaba doesn’t invent how your agency works.

$
Rules, not guesses

Your rates, packages and billing models come from your setup. AI never invents them.

Minimums enforced

If a budget or timeline is below what a service needs, Sortaba warns you before you send the proposal.

Implementation order respected

Tracking before ads, strategy before branding. The scope follows the order you set.

Setup · Details and pricing
Meta Ads
Billing model
% of ad spendFixed fee
Percent of ad spend
15%
Minimum monthly budget
1,500€
SEO
Billing model
Monthly retainerPer project
Monthly retainer
1,200€ / month
Minimum length
6months
RULE APPLIED · NORTHWIND
The €900 / month budget is below the €1,500 minimum you set for Meta Ads.Flagged before you send the proposal, not after.
WHO IT’S FOR

For agencies and freelancers who never send the same proposal twice.

Every proposal starts from the client’s measurable goals and budget, not from a fixed
price list that’s the same for everyone.

Sortaba is for you if…

You build custom or multi-service proposals
You’ve underpriced a project or worked more than the proposal covered
You run discovery before scope and pricing
You want every proposal to follow the same rules
BUILT FOR
Growing agencies2–10 people who write proposals and run projects

Not for you (yet) if…

You sell fixed packages from a price list
You rarely send custom proposals
You need a CRM or a project management tool
You’re an agency of more than 10 people with a dedicated sales team
Where Sortaba fits in:

From client discovery to a scope that’s ready for implementation. You keep the CRM and project tools you’re used to.

Use Sortaba before everyone else.

“At one point, I found myself wishing for fewer leads.

Not because we didn’t need clients, but because every proposal meant calls, notes and calculations redone from scratch, with no guarantee we’d get to a signature.

The problem wasn’t the proposal. It was everything that came before it.

I built Sortaba to solve this in my own agency first. Now I’m building it for you too.”

Casian Șoneriu
Casian ȘoneriuFounder of Digensa · co-founder of Sortaba
10+ years in marketingworked with brands of up to €7M
in annual revenue
  1. NowProduct updates, max 2 a month
  2. 1 DecemberPrivate beta for 10 Founding Members
  3. January 2027Early access for everyone on the list
  4. April 2027Public launch

Join the early access list

It takes ten seconds. Then pick just updates
or a Founding Member spot as well.

Founding Members (10 spots): beta from 1 December, Sortaba free for 12 months and launch pricing locked in.

Early access list: product updates, access from January 2027 and −50% for 12 months for the first 30 subscribers.

FAQ

Questions before you sign up?

Short answers to what agencies and freelancers ask us most.

Is Sortaba available right now?
Not yet. We’re testing V1 internally, with the Sortaba team and in our own agency, Digensa. The private beta with 10 Founding Members starts on 1 December, and everyone on the early access list gets access from January 2027, before the public launch in April.
What happens after I sign up?
You get a confirmation email and choose what you want: just updates, or a Founding Member spot as well. For a Founding Member spot, you answer 4 short questions about how you work, and we choose the 10 Founding Members for the December beta from the answers. Everyone on the list gets access from January 2027. We send at most 2 emails a month and you can unsubscribe anytime.
Is Sortaba just a proposal generator?
Not at all. The proposal is the last step in Sortaba. Before it, the platform structures your discovery, recommends a scope from your services, applies your rates and terms, splits the project into implementation stages and prepares the handoff brief for your team. The proposal is the result of a clearly defined project.
Will Sortaba decide what prices I charge?
Absolutely not! You set your services, packages, rates and terms once. Sortaba applies them to every client and never invents prices. You can edit everything before the proposal reaches the client. For the best results, we recommend completing the full setup. But you can also start with the essentials and come back to it as you go.
Will AI make decisions automatically?
No. AI reads and organizes the discovery answers, flags missing information and drafts the proposal text. Prices, minimums and implementation order follow your rules, and nothing reaches the client until you approve it.
Can I use Sortaba with ChatGPT, Claude or another AI assistant?
Yes. Connect any MCP-compatible assistant with a key you generate. The assistant gets read-only access to proposals, clients and discovery answers: it can’t create, edit or delete anything. You can revoke the key anytime.
Casian ȘoneriuAlex, co-founder of Sortaba
Can’t find your question here? Write directly to Casian and Alex, the founders of Sortaba.
founders@sortaba.com